Experience Operators
Submit a guided experience
If you operate a self-guided experience in Michigan's eco-tourism corridors and believe your practices meet the Great Lakes Stewardship Standard, we want to review your documentation.
- No listing fee. Evaluation is editorial, not commercial
- Tier designation is based solely on documented evidence
- Listing includes your tier designation, description, and booking link
- Annual renewal required for Advocate tier; Aware and Aligned renew every two years
- You can dispute a tier decision within 60 days of notification
Gear Brands
Submit your gear
If you manufacture or distribute outdoor gear and your products meet our Gear & Brand Track criteria, submit your documentation package for review.
- No placement fee. The editorial team determines all listings
- Product-level and brand-level criteria both reviewed
- We earn an affiliate commission on sales; you don't pay us for it
- Tier designation is public and links to your published documentation
- Changes in product sustainability profile trigger a re-review
What to Prepare Before Applying
The application process moves fastest when you have your documentation ready.
Operators
- Written environmental or LNT policy
- Operating permits for all land access
- Staff certification records
- Group size and use limit documentation
- Carbon accounting records (Aligned+)
- Third-party audit or certification (Aligned+)
- Conservation partnership documentation (Aligned+)
Brands
- bluesign / OEKO-TEX certification records
- OIA Sustainability Charter confirmation
- Repair/warranty program details
- Tier-1 supply chain map
- Higg Index MSI data (Aligned+)
- EPD or full LCA (Champion)
- Conservation funding documentation (Champion)